What Techniques Used in Football Shirt Design – A Guide

Football shirts have become much more than just a piece of clothing worn by players on the field. They have become a way for fans to show their support and pride for their favorite team, and for designers to showcase their creativity and innovation. In this guide, we will explore the different aspects of football shirt design, from the history and evolution of football shirt to the current trends and techniques used by designers.

History and Evolution of Football Shirts

Football shirts have come a long way since the early days of the sport. In the early 1800s, players would wear whatever they had on hand, often just a simple white shirt and dark shorts. As the sport became more organized, teams began to wear matching uniforms to distinguish themselves from their opponents. In the 1920s and 1930s, shirts began to feature team colors and simple designs, often with a crest or emblem on the chest.

It wasn’t until the 1970s and 1980s that football shirts began to feature more elaborate designs and sponsor logos. The first shirt sponsorship deal was signed by Kettering Town FC in 1976 with Kettering Tyres, and it wasn’t long before other teams followed suit. By the 1980s, shirts had become a canvas for designers to showcase their creativity, with bold patterns, bright colors, and unique designs becoming more common.

Current Trends in Football Shirt Design

Today, football shirts are more popular than ever, with fans collecting and wearing shirts from their favorite teams both on and off the field. In recent years, there have been several trends in football shirt design, including:

  • Retro designs: Many teams are revisiting their classic designs from the past, with retro shirts featuring vintage logos and color schemes.
  • Bold graphics: Bold graphics and patterns are becoming more common in football shirt design, with designers using intricate designs and geometric shapes to create eye-catching shirts.
  • Sustainability: Many teams are now using sustainable materials and production methods to create their shirts, with recycled materials and eco-friendly dyes becoming more popular.
  • Limited editions: Limited edition shirts are becoming more popular, with teams releasing special shirts for specific events or occasions.
  • Fan-designed shirts: Some teams are now allowing fans to submit their own designs for consideration, with winning designs being produced and sold by the team.

Techniques Used in Football Shirt Design 

Designing a football shirt involves much more than just choosing colors and a logo. It requires careful consideration of the team’s brand, the target audience, and the latest trends in design. Here are some of the techniques used by football shirt designers:

Color Theory

Color is a powerful tool in football shirt design, and designers must carefully consider the colors they choose for their designs. The team’s existing colors are often the starting point for a shirt design, but designers may also use color psychology to create a specific mood or emotion. For example, blue is often associated with trust and reliability, while red is associated with passion and excitement.


Typography is another important aspect of football shirt design, as the font used for the team name and player numbers must be legible from a distance. The font chosen should also fit with the overall design of the shirt, and should reflect the team’s brand and identity. Bold, sans-serif fonts are often used for a modern, streamlined look, while more ornate serif fonts may be used for a classic or vintage design.

Materials and Construction

Football shirts must be designed to withstand the rigors of the sport, while also being comfortable and lightweight for the players. Designers must choose materials that are breathable and moisture-wicking, to keep players cool and dry during the game. Common materials used in football shirt design include polyester and mesh fabrics. The construction of the shirt is also important, as it must fit well and allow for freedom of movement.


Football shirts are a key component of a team’s brand, and designers must ensure that the shirt design reflects the team’s identity and values. This includes the team logo, sponsor logos, and any other branding elements. The logo should be prominently featured on the shirt, and should be easily recognizable. Sponsor logos should also be included, but should not overpower the team’s logo or design.

Printing Techniques

Finally, designers must consider the printing techniques used to apply logos and graphics to the shirt. Screen printing is a common technique, where ink is applied to the shirt through a stencil. Heat transfer is another technique, where the design is printed onto a special transfer paper and then applied to the shirt with heat. Sublimation printing is a newer technique, where the design is printed onto a special paper and then transferred to the shirt through heat and pressure. Each technique has its advantages and disadvantages, and designers must choose the one that best suits their design and production needs.

Choose DEPEX Sportswear for Custom Football Shirt Designs

DEPEX Sportswear is an excellent choice for those looking for custom football shirt designs. Here are some reasons why:

  • High-Quality Materials: DEPEX Sportswear uses only the highest quality materials in their football shirt designs. This ensures that the shirts are both durable and comfortable to wear.
  • Customization Options: DEPEX Sportswear offers a wide range of customization options, from colors and fonts to logos and graphics. This allows teams to create unique and personalized football shirts that reflect their brand and identity.
  • Competitive Pricing: DEPEX Sportswear offers competitive pricing on their football shirts, making them an affordable option for teams of all sizes.
  • Fast Turnaround Times: DEPEX Sportswear prides itself on fast turnaround times, with most orders shipped within 4-6 weeks. This means teams can get their custom football shirts quickly and easily.
  • Expert Design Services: DEPEX Sportswear has a team of expert designers who can help teams create the perfect football shirt design. From concept to completion, their designers will work closely with teams to ensure their vision is realized.

In conclusion, DEPEX Sportswear is a great choice for those looking for high-quality, customizable football shirts. With their expert design services, competitive pricing, and fast turnaround times, teams can get the shirts they need quickly and easily.

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